Privacy Policy

Privacy Policy

Last updated: March 2024

Introduction

This privacy policy (“Privacy Policy”) has been implemented on behalf of Bia Consulting Ltd t/a Bia Innovate, a private limited company with company number 15001705 of 20 Wenlock Road, Suite LP62552, London, N1 7GU who is the data controller for your personal data (collectively referred to as "we", "us", or "our").

For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

When you visit our website biainnovate.com (the "Site"), interact with us in any way to use our services or make a purchase from our Site (collectively the "Services”), you trust us with your personal information. We respect your privacy and are committed to protecting your personal information.

We ask that you read this Privacy Policy in full as it contains important information on how and why we collect store, use and share personal information through your use of this website; your rights in relation to your personal information; how the law protects you; and how to contact us or a supervisory authority in the event you have a complaint.

Please note, our Site and Services are not intended for or to be used by children, and we do not knowingly collect data relating to children.

Please read this Privacy Policy carefully together with any fair processing notice or other policies we may provide on specific occasions. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date and take any other steps required by applicable law. We reserve the right to update or modify this Privacy Policy at any time and without prior notice. Any modifications will apply only to the personal data we collect after the posting of the Privacy Policy. If we make material changes to how we collect, use and disclose the personal data we have previously collected about you, we will endeavour to provide you prior notice, such as by emailing you or posting prominent notice through on our website, and where required by applicable law provide you with the opportunity to opt out.

The personal data we collect about you

The types of personal information we obtain about you depends on how you interact with our Site and use our Services. Personal data, or personal information, means any information about an individual from which that person can be directly or indirectly identified. This excludes data where the identity of the individual has been removed (anonymous data). The following sections describe the categories and specific types of personal information we collect.

Identity Data

This includes first name, last name, title, occupation and gender.

Contact Data

This includes delivery address, email address and telephone numbers.

Financial Data

This includes billing address, bank account and payment card details.

Transaction Data

This includes details about payments to and from you and other details of products and services you have purchased from us.

Technical and Usage Data

This includes any tracking functionality uses, internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, information about how you use our website and services, mobile operating system and platform, and other technology on the devices you use to access our website.

Marketing and Communications Data

This includes your preferences in receiving marketing from us and our third parties and your communication preferences.

Profile Data

This includes items you view, put in your cart or add to your wishlist, purchases made by you, your interests, preferences, security questions, feedback and survey responses.

Personal data obtained from third parties

We may obtain personal data about you from third party sources as described below.

Other Data

Any other data you voluntarily share with us.

If you fail to provide the personal data needed when requested, we may not be able to comply with our legal obligations or perform the contract we have entered into with you. Where this is the case, we will notify you.

How we collect personal data about you

We collect your personal data through direct interactions with you when you:

interact with or use our website;

complete a purchase;

correspond with us by post, email or otherwise;

request marketing to be sent to you;

complete a communications form on our Site;

give us feedback or contact us.

We will use cookies and other similar technologies to collect Technical Data and Usage Data about your equipment, browsing actions and patterns.

We may also collect personal information about you from third parties, including from vendors and service providers who may collect information on our behalf, such as:

Companies who support our Site and Services; and

Our payment processors, who collect Financial Data to process your payment.

Any information we collect from third parties will be treated in accordance with the terms and conditions set out by the third party providing it to us. We are not responsible or liable for the accuracy of the information provided to us by third parties and are not responsible for any third party's policies or practices.

How we process personal data about you

We will only use your personal data when the law allows us to. The legal grounds we typically rely on for processing your personal data include:

Consent - We will process your data in accordance with the consent you have given us and this Privacy Policy. You may withdraw your consent at any time.

Contractual obligation – In order to perform the contract we have entered into with you or about to enter with you.

Legitimate interest - Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.

Legal obligations - Where we have legal obligations that we need to comply with.

Where we undertake direct marketing, all of our direct marketing campaigns are conducted in accordance with applicable law; we only do so by either obtaining your consent and/or where we have a legitimate interest to do so. In any event, you have the option to opt out of any direct marketing at any time by contacting us using the details above.

We may process your personal data on multiple lawful grounds, depending on the specific purpose for its use. If you require details about the specific legal ground we are relying on to process your personal data, especially where more than one ground is used, please contact us.

The purpose we process personal data about you

Providing Products and Services. We use your personal information to provide you with the Services in order to perform our contract with you, including to process your payments, fulfil your orders, to send notifications to you related to you account, purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, and to enable you to post reviews.

Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Site and other websites.

Security and Fraud Prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password, or other access details with anyone else. If you believe your account has been compromised, please contact us immediately.

Communicating with you. We use your personal information to provide you with customer support, improve our Services, notify you about your use of our Services and inform you about any changes to our Services. This is in our legitimate interests in order to be responsive to you, to provide effective services to you, and to maintain our business relationship with you.

Your personal data will be used solely for the specific purposes for which we collected it, unless we reasonably determine that we need to use it for another reason which is compatible with the original purpose.

If we need to use your personal data for an unrelated purpose, we will inform you and provide an explanation of the legal basis that permits us to do so.

Marketing and our promotional offers

We aim to offer you options concerning specific uses of your personal data, especially related to marketing and advertising. Therefore, where you have requested information from us or purchased our services from us and you have not opted out of receiving that marketing, you will receive marketing communications from us. However, where it comes to sharing your personal data with third parties for marketing purposes, we will get your express opt-in consent before we share your personal data.

If you wish to opt-out from receiving email marketing communications from us, you can at any time click the unsubscribe link available in all marketing messages sent to you or by contacting us directly at any time. If you wish to unsubscribe or opt-out from any third-party websites, you must go to that specific website to unsubscribe or opt-out.

Cookies

Like many websites, we use cookies on our Site. This Cookie Policy explains how we use cookies to recognize you when you visit our website. It explains what these technologies are and why we use them, as well as your rights to control our use of them.

What are cookies? Cookies are small amounts of information that is downloaded to your computer or device when you visit certain websites. Cookies are widely used by website owners to make their websites work or to work more efficiently. When you first visit biainnovate.com, our site notifies you about our use of cookies through an informational banner displayed at the bottom of the page. You have the choice to allow or deny cookies when visiting our site. Your continued navigation on our site, following the appearance of this banner, constitutes your consent to Bia Innovate’s use of cookies. If you choose to deny cookies, please note that some features of our website may not function fully or as intended.

For specific information about the cookies that we use related to powering our site with GoDaddy, see https://www.godaddy.com/en-uk/legal/agreements/privacy-policy.

How We Disclose Personal Information

We only share your personal data if it is necessary to do so in order to provide our services to you or enhance our relationship with you. Therefore, in certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy and the law. We do this by implementing appropriate measures to maintain the security and confidentiality of your personal data. Such circumstances may include:

With vendors or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support and cloud storage).

With business and marketing partners, to provide services and advertise to you. Our business and marketing partners will use your information in accordance with their own privacy notices.

When you direct or request us to or otherwise consent to our disclosure of certain information to third parties, such as through your use of social media widgets, with your consent.

With our affiliates or otherwise within our corporate group, in our legitimate interests to run a successful business.

In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

All third parties are required to respect the security of your personal data and to handle it in compliance with the law. Our third-party service providers are not permitted to use your personal data for their own purposes; they are only allowed to process your personal data as instructed by us.

User Generated Content

The Services may enable you to post product reviews and other user-generated content. If you choose to submit user generated content to any public area of the Services, this content will be public and accessible by anyone.

We do not control who will have access to the information that you choose to make available to others and cannot ensure that parties who have access to such information will respect your privacy or keep it secure. We are not responsible for the privacy or security of any information that you make publicly available, or for the accuracy, use or misuse of any information that you disclose or receive from third parties.

Third Party Websites and Links

Our Site may provide links to websites, plug-ins or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Security and Retention of Your Information

We have appropriate security measures in place to prevent personal information from being accidentally lost or used or accessed in an unauthorised way. We limit access to your personal information to those who have a genuine business need to know it. Those processing your information will do so only in an authorised manner and are subject to a duty of confidentiality.

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security”. In addition, we cannot guarantee or warrant the security any information you transmit to us, and you do so at your own risk. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

We will only retain your personal information for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorised use or disclosure of your personal information, the purposes for which we process your personal information and whether we can achieve those purposes through other means, and the applicable legal requirements.

Your Rights and Choices

When you engage with us, you trust us with certain personal data. We understand that it is essential we work hard to protect your personal data and provide you with the access you need to feel in control of your personal data you provide to us.

In accordance with the applicable data protection laws, you have the following rights with respect to your personal data, depending on the circumstances:

right of access to your personal information;

right to rectification where you think the personal information we hold is inaccurate or incomplete;

right to erasure of your personal information in certain situations. However, please note that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request;

right to portability where you can receive the personal information concerning you which you have provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to a third party in certain situations;

right to object at any time to the processing of personal information in certain circumstances;

right to restrict our processing of your personal information in certain circumstances but we will need to verify whether we have overriding legitimate grounds to use it; and

right to complain to a supervisory authority. We will use our best efforts to address and settle any requests or complaints brought to our attention. In addition, you have the right to approach the competent data protection authority with requests or complaints.

In order to process your request, we may need to collect information from you to verify your identity, such as your email address or account information, before providing a substantive response to the request.

You are not required to pay any charge for exercising your rights. If you do make a request, we will respond in a timely manner as designated in accordance with applicable data protection laws. Please contact us using our contact details.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below.

You can also complain to the ICO if you are unhappy with how we have used your personal data.

The ICO’s address:

Information Commissioner’s Office

Wycliffe House

Water Lane

Wilmslow

Cheshire

SK9 5AF

Helpline number: 0303 123 1113

ICO website: https://www.ico.org.uk

International Transfers

Please note that we may transfer, store and process your personal information outside the country you live in, including the United States. Your personal information is also processed by staff and third party service providers and partners in these countries.

When we transfer your personal data to one of these external third party providers, we ensure an equivalent level of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

Your personal data will only be transferred to the external third parties in countries that have been deemed to provide an adequate level of protection for personal data.

Where we use certain external third party providers or transfer personal data to clients established in countries that are not deemed to provide an adequate level of protection for personal data, we may use specific contracts which give personal data the same protection it has in the country you collect the personal data in.

Please contact us using the details in the contact details section below if you want further information on the specific mechanism used by us when transferring your personal data.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at info@biainnovate.com or contact us by post at Bia Innovate Limited Limited, 20 Wenlock Road, Suite LP62552, London N1 7GU, United Kingdom.